LinkedIn lead list for small sales teams: turn engagement into Leads
- Written by
- Jorrit van Ginkel, founder of Ziplined
- Published
- Last updated
- Anna14 new
- Ben9 new
- Chris22 new
Three feeds. Nobody sees all three.
In a small sales team, every rep sees only their own LinkedIn notifications. Engagement gets lost between reps, and nobody sees who engages with your competitors.
Short answer: get every rep's engagement, profile viewers and competitors' audience into one list. Ziplined Team builds that list for $99 a month for 10,000 credits, with unlimited users.
At a glance
- The problem
- Each rep sees only their own notifications
- What helps
- One list for every rep, competitor and industry expert
- With Ziplined
- The ones who fit your ideal client, in Slack or your outreach tool
- What it costs
- Team, $99 a month, unlimited users
Why does LinkedIn engagement get lost in a small sales team?
1. Each rep sees only their own notifications
When three reps post, three notification feeds fill up. The same person can engage with two reps in one week, and nobody connects the two.
Anna's notifications
Grace Mensah liked your post
Mon
Ben's notifications
Grace Mensah commented on your post
Thu
Anna sees a like. Ben sees a comment. Nobody sees both.
2. The people who engage with competitors are not in your feed
LinkedIn sends no alert when someone in your market comments on a competitor's or an industry expert's post. You only find them by opening each post.
A competitor
Posted 2 days ago
Lotte Vermeer
Head of Sales, Kestrel Labs
Same problem here. Saving this.
Grace Mensah
Head of Sales, Northwind
Great breakdown, thanks for sharing.
No alert. You only see them by opening the post.
3. Profile viewers who never like or comment stay with one rep
A profile visit stays on that rep's own LinkedIn page and goes nowhere else.
Chris's profile viewers
12 viewersRuben Smit
Founder, Brightwave Studio
LinkedIn Member
Private mode
Someone at Kestrel Labs
Private mode
9 more viewers. The full list needs Premium.
Only Chris sees this list.
What can a sales team do about it?
Three habits help, with or without a tool.
- Ask each rep to share who engaged with their posts, once a week.
- Open your competitors' posts each week and note who commented.
- Agree that the rep who owns the post follows up.
Ziplined does the collecting, in one list for the team. Each rep's free extension adds the profile views, new followers and new connections from that rep's own browser.
On LinkedIn: one feed per rep
- Anna's feed
- Ben's feed
- Chris's feed
In Ziplined: one list for the team
- Teammates
- Competitors
- Industry experts
Grace Mensah
Commented on Anna's post
Ruben Smit
Liked posts by Anna and Ben
Lotte Vermeer
Commented on a competitor's post
What changes when a small sales team uses Ziplined?
Ziplined is a LinkedIn Lead Radar, and a LinkedIn prospecting tool for small sales teams. It lists who engages with your team's, competitors' and industry experts' posts.
Add your sources.
Each rep as a teammate, plus competitors and industry experts. No plan limits how many.
Teammate
Each rep
Competitor
Profile or company page
Industry expert
Followed by your ideal clients
Write one ideal client sentence.
Ziplined suggests it from your website. Views add more than 20 filters, such as seniority and warmth.
You sell to founders and heads of sales at companies of 11 to 50 people in software and IT services, in the Netherlands and Belgium.
Suggested from your website
Let it run.
Every night Ziplined collects who liked or commented on new posts. Each rep's extension adds dark signals.
Every night
- Post
- Reaction or comment
Chrome extension
- Profile view
- New follower
- New connection
Turn on a sync.
A view of Leads goes to Slack or email. HeyReach, Clay and Google Sheets are on Team, from $99 a month.
Grace Mensah
Head of Sales, Northwind
Commented on a competitor's post
Every planSlack
Posted in #new-leads
Every planEmail
In your daily email
Team, from $99 a monthHeyReach
Added to your list
The rep who owns the post follows up.
Slack shows the reason with each person, for example "Commented on Anna's post".
Grace Mensah
RepliedHi Grace, thanks for your comment on my post. How does Northwind handle this today?
Good timing, we are looking into this right now. Happy to compare notes next week.
Native LinkedIn vs Ziplined for a sales team
| Native LinkedIn |  Ziplined Team | |
|---|---|---|
| Who engaged with every rep's posts, in one list | No. One feed per rep | Yes. All teammate sources in one list |
| Who engaged with competitors' posts | Only by opening each post | Yes. Competitor sources, collected every night |
| Who engaged with industry experts' posts | Only by opening each post | Yes. Industry expert sources |
| Who viewed a rep's profile | On that rep's own page | Yes, with the extension. 1 credit per view |
| Filter by ideal client | No | Yes. The sentence decides who is a Lead. Views add more than 20 filters |
| Colleagues removed from the list | No | Yes. Your own team is never a Lead |
| Send to HeyReach, Clay | No | Yes, on Team, from $99 a month |
| Users | Each rep logs in alone | Unlimited, from $99 a month |
Ziplined facts: the Ziplined app and pricing, checked 5 November 2026.
The LinkedIn Lead Radar
- Watch your market for buying signals
- Analyze your own audience
- No LinkedIn login or cookie
- Claude
- ChatGPT
- Grok Bot
- Cursor
- Slack
- HeyReach
- Google Sheets
- Clay
What does it cost for a team, and how does it compare?
Ziplined charges for the scan, in credits: 1 per post, reaction, comment, new follower or profile view. Colleagues, syncs and exports are free.
| Ziplined Team | Valley | Teamfluence | |
|---|---|---|---|
| What the price buys | The scan, in credits, for unlimited users | A seat for one LinkedIn account. Valley also writes and sends | 1,000 qualified leads and 20,000 credits, unlimited seats |
| Lowest public price | $99 a month, 10,000 credits | $395 per seat a month (Starter) | €449 a month |
| Limit on profiles you watch | None. Credits are the limit | 5 at a time | Up to 60 profiles and 40 posts per user |
| Profile viewers | Yes, free extension | Yes | Yes, visits on your teammates' profiles |
| Sends for you | No. Your outreach tool sends | Yes, follow-ups on LinkedIn | Yes, connection requests across your team's accounts |
| Trial | 7 days, 3,000 credits, card needed | 7 days, payment method required | No self-service sign-up |
Read on 4 and 5 November 2026: joinvalley.co, /pricing, /signals/competitor-post-engagers and /signals/linkedin-profile-viewers, teamfluence.com/pricing and /help/faq, and Ziplined's pricing.
| Choose Ziplined if | Choose another tool if |
|---|---|
| Your team already has an outreach tool, or sends by hand | You want one tool that finds people, writes the messages and sends them (Valley) |
| You want the right people in it every day, for $99 a month | You want keyword tracking, company page visitors and connection campaigns (Teamfluence) |
Who is Ziplined not for?
- Teams that want one tool that finds people and sends the messages.
- Teams that want a contact database.
- Teams that need keyword tracking.
- Teams that need a HubSpot or Pipedrive sync today.
What Ziplined is not
Ziplined does not send messages, write posts or scrape random profiles. Nothing connects to your LinkedIn account, and your outreach tool does the sending.
FAQ
How much does Ziplined cost for a sales team?
The Ziplined Team plan starts at $99 a month for 10,000 credits, with unlimited users (checked 5 November 2026). Larger steps cost $179, $329, $449 and $699 a month, for 20,000 to 100,000 credits.
Does every rep need a seat for the Chrome extension?
No. Each colleague can install the free Ziplined Chrome extension, and it does not use a seat. Each profile view or new follower it finds costs 1 credit.
Is the Ziplined extension safe for our LinkedIn accounts?
The Ziplined extension reads through the rep's own browser, only on linkedin.com, and syncs at most once or twice a day. It waits a random 2 to 30 seconds, pauses 72 hours when LinkedIn reports too many requests, and never likes, comments, connects or sends.
Do we need LinkedIn Premium or Sales Navigator?
No, except to see everyone who viewed a rep's profile: LinkedIn shows the full list only to Premium accounts. Nothing connects to your LinkedIn account, and the nightly scan of your sources runs on Ziplined's side.
Which outreach tools does Ziplined work with?
On the Ziplined Team plan, from $99 a month, new Leads go to HeyReach, Clay, Google Sheets and webhooks. Slack, email and CSV work on every plan. Instantly, Waalaxy, HubSpot, Pipedrive and Attio are coming soon.
What happens when the team runs out of credits?
Ziplined stops finding new people until the credits reset at renewal. Every Lead, list and export you already have stays available. You can move up a Team step at once, and the extra credits arrive at once.
How fast do the first Leads arrive?
In onboarding you add 1 to 5 sources and confirm the ideal client sentence. The first Leads arrive in about five minutes, because Ziplined looks back at the past week.
